One challenge Internet marketers face is learning who to trust.
Being scammed is a financial and mental challenge you have to avoid.
Let's talk for a minute about how to find a legitimate work from home business you can have confidence in.
1. Discussion forums are a very good place to learn about legitimate work from home businesses. Some of the most honest Internet marketers in the world hang out in discussion forums.
All you have to do is participate in the discussions and ask questions and you will quickly learn what is legitimate and what isn't.
2. Subscribe to email newsletters or blog feeds of top Internet marketers. These people are known as Gurus and there are many legitimate ones you can find online.
Most of these people have made a lot of money and have helped many people along the way. You can usually trust them because of their longevity and because of their solid advice they have learned over the years.
3. When looking at a work from home business choose one that has been around for awhile. It's easy to start businesses online and just as easy to quickly go out of business.
You do not want to put your efforts into a company that does not have a proven track record.
4. One final tip we want to offer is find something to get involved with you enjoy. If you like the product you're selling your work from home business will be more enjoyable.
Almost always that leads to a more profitable business and higher income as well!
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
www.imfaceplate.com/hectorjayat
http://dotcomstyle.blogspot.com
www.ganacontupropiaweb.com
lunes, 19 de julio de 2010
Squidoo Secrets #2b - Easy to find lenses with long tail titles
This is part 2 of Secret #2 - make your lens easy to find.
Have you heard of the "long tail" yet?
Basically, the long tail means searches that are longer than 3 or 4
keywords. Your lens benefits from long tail searches if you have a
great title.
The title is the very first thing you create when you make a lens,
so chances are your title is no longer appropriate for what your
lens has developed into.
As you add more modules to your lens, be sure to revise your lens
title to fit the whole picture.
Also, your title is one of the key pieces of your page that are
picked up by search engines.
As you visit a lens, notice how the title of the overall window is
"Whatever Your Title is On Squidoo". When someone searches for
your keywords in Google, that's the first thing they are going to
see.
So make it interesting.
If you make a lens about American Bobtails, for example, don't
title it, "I love my cats." That won't get people clicking on your
link.
Instead, make a keyword dense title. The more keywords in your
title, the more likely you'll get great results with natural
traffic.
So "I Love My Cats" turns into...
"Pet Owners Love American Bobtails For Friendship And
Compatibility - These cats are great with kids, too!"
I read recently that about half of all searches done online are
done for the first time ever. Using a good title gives you a
better chance of introducing your topic to those new searches.
Change your title to fit your page, but make sure you include good
keywords. Your title doesn't have to make sense, even. Just make
every word count.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
www.imfaceplate.com/hectorjayat
http://dotcomstyle.blogspot.com
www.ganacontupropiaweb.com
Have you heard of the "long tail" yet?
Basically, the long tail means searches that are longer than 3 or 4
keywords. Your lens benefits from long tail searches if you have a
great title.
The title is the very first thing you create when you make a lens,
so chances are your title is no longer appropriate for what your
lens has developed into.
As you add more modules to your lens, be sure to revise your lens
title to fit the whole picture.
Also, your title is one of the key pieces of your page that are
picked up by search engines.
As you visit a lens, notice how the title of the overall window is
"Whatever Your Title is On Squidoo". When someone searches for
your keywords in Google, that's the first thing they are going to
see.
So make it interesting.
If you make a lens about American Bobtails, for example, don't
title it, "I love my cats." That won't get people clicking on your
link.
Instead, make a keyword dense title. The more keywords in your
title, the more likely you'll get great results with natural
traffic.
So "I Love My Cats" turns into...
"Pet Owners Love American Bobtails For Friendship And
Compatibility - These cats are great with kids, too!"
I read recently that about half of all searches done online are
done for the first time ever. Using a good title gives you a
better chance of introducing your topic to those new searches.
Change your title to fit your page, but make sure you include good
keywords. Your title doesn't have to make sense, even. Just make
every word count.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
www.imfaceplate.com/hectorjayat
http://dotcomstyle.blogspot.com
www.ganacontupropiaweb.com
Squidoo Secrets #2a - Tags: make your lens easy to find
Today's lesson is to help you make your lens easy to find.Often overlooked in the lensmaking process are tags. When you create a lens, you are asked to choose a primary keyword(or tag) plus three additional ones. Too many people stop there. Two reasons should compel you to add 20-30 more. First, tags are search engine magnets. Because of the way tags are coded into your webpage's HTML (allwithout you having to do a thing), search engines like Google eatthem up.
Also, when users search on Google for your tags, they maynot come across your page
immediately but the overall Tag Pagewithin Squidoo. If you tag your lenses correctly, then your lenseswill be discovered this way. Second, tags are the only variable that Squidoo uses during itssearches (unless this changes in the future). When a visitor comes to Squidoo and uses the search box, theresults are determined first by the tags of all the pages, andsecond by page rank.
So even though your lens may be all about Marilyn Monroe, forexample, unless you actually have Marilyn Monroe as a tag in yourlens, you will have a hard time getting natural traffic to yoursite. Finally, as you add tags to your lens (simply click edit tags in your lens workshop to get started), Squidoo will provide goodsuggestions for more tags. Simply click those new tags and theywill be added to your list.
Until next timeYour Friend,
Hector JayatInfopreneur
www.hectorjayat.com
www.imfaceplate.com/hectorjayat
http://dotcomstyle.blogspot.com
www.ganacontupropiaweb.com
Also, when users search on Google for your tags, they maynot come across your page
immediately but the overall Tag Pagewithin Squidoo. If you tag your lenses correctly, then your lenseswill be discovered this way. Second, tags are the only variable that Squidoo uses during itssearches (unless this changes in the future). When a visitor comes to Squidoo and uses the search box, theresults are determined first by the tags of all the pages, andsecond by page rank.
So even though your lens may be all about Marilyn Monroe, forexample, unless you actually have Marilyn Monroe as a tag in yourlens, you will have a hard time getting natural traffic to yoursite. Finally, as you add tags to your lens (simply click edit tags in your lens workshop to get started), Squidoo will provide goodsuggestions for more tags. Simply click those new tags and theywill be added to your list.
Until next timeYour Friend,
Hector JayatInfopreneur
www.hectorjayat.com
www.imfaceplate.com/hectorjayat
http://dotcomstyle.blogspot.com
www.ganacontupropiaweb.com
Squidoo Lesson #1 - Make Your Lens Useful
Here's Secret #1: Make your lens useful.
When Seth Godin created Squidoo, his main aim was to give people
like you and me the chance to become an expert. If he could use
technology to lower the barriers of entry into the info-marketplace,
then a collaborative community could be built.
This has now happened with Squidoo.
In order to take full advantage of this, you must make your lens
useful. As Squidoo approaches 500,000 lenses, gaining maximum
exposure on this site will require you to stand out from the rest
of the lensmasters in your area of expertise.
So make your lens useful.
Direct your visitors to things that will make them trust you in the
future.
Showcase interesting things that add value to their visit.
Create the idea in your visitor that the next time they have a
question about anything, Squidoo will be the place to look first.
Finally, make sure that what you provide is accurate. With all the
crazy stuff online, you can be a beacon of accuracy in a sea of
misinformation.
As your lenses become more and more useful, your visitor response
will provide votes and trackbacks (links to your site from theirs).
Until next time
Your Friend, Hector JayatInfopreneur
www.hectorjayat.com
www.imfaceplate.com/hectorjayat
http://dotcomstyle.blogspot.com
www.ganacontupropiaweb.com
When Seth Godin created Squidoo, his main aim was to give people
like you and me the chance to become an expert. If he could use
technology to lower the barriers of entry into the info-marketplace,
then a collaborative community could be built.
This has now happened with Squidoo.
In order to take full advantage of this, you must make your lens
useful. As Squidoo approaches 500,000 lenses, gaining maximum
exposure on this site will require you to stand out from the rest
of the lensmasters in your area of expertise.
So make your lens useful.
Direct your visitors to things that will make them trust you in the
future.
Showcase interesting things that add value to their visit.
Create the idea in your visitor that the next time they have a
question about anything, Squidoo will be the place to look first.
Finally, make sure that what you provide is accurate. With all the
crazy stuff online, you can be a beacon of accuracy in a sea of
misinformation.
As your lenses become more and more useful, your visitor response
will provide votes and trackbacks (links to your site from theirs).
Until next time
Your Friend, Hector JayatInfopreneur
www.hectorjayat.com
www.imfaceplate.com/hectorjayat
http://dotcomstyle.blogspot.com
www.ganacontupropiaweb.com
The 3 Things To Avoid When Emailing Your List
When you decide to have an opt-in list, it is not just a matter of sending your subscribers your promotional newsletters or catalogs. There are many things to consider in avoiding many complications. While there are so many ways you can make people subscribe to your list, there are also some things you must do to avoid subscribers from wanting to get off from your list.
Aside from that, you also want to avoid any problems with the law and your internet service provider or ISP. There are now many laws and rules that are applied to help protect the privacy of the internet users from spamming and unwanted mails. With the popularity of the electronic mail as a medium for marketing because of the low cost, many company’s have seized the opportunity and have flooded many people’s e-mail accounts with promotional mail.
But, with an opt-in list, you avoid this annoyance because people subscribe to the list; they want to receive the newsletters and promotional materials. They have consented to being on the list by subscribing themselves, just don’t forget to put an unsubscribe feature everytime in your opt-in list so that you avoid any confusion. There may be times when an email account was provided when the real owner didn’t want to subscribe.
It is essential that you keep your list clean and manageable. Arrange it by using the many tools and technologies available for your opt-in list. Do not worry; your investment in this marketing strategy is well worth it with all the coverage you will get which will likely be converted into sales then to profit.
Keep yourself and your business out of trouble and potential run-ins with the law and the internet service providers. Keep your operation legit and clean. Your reputation as a legitimate businessman and a legitimate site depends on your being a straight and true marketing strategist. As a tip, here are three things to avoid when emailing your list.
1) Take notice of your unsuccessful sends. These are the e-mails that bounce. Bounced emails, also known as undeliverable messages, are those messages that, for whatever reason, were not successfully received by the intended recipient.
There are bounces that happen or occur because the server was busy at that time but can still be delivered in another time. There are also bounces because the inbox of the recipient is full at that time. There are those bounce messages that are simply undeliverable ever. The reason for this is that it may be an invalid email address, a misspelled email address, or an email address that was abandoned and erased already.
Manage your list by putting markings on those that bounce. Erase an email account from your list so that you have an accurate statistics and records as to how many are actually receiving your mail. You may also want to check the spellings of your email addresses in your list. One common mistake is when an N instead of an M is placed in the .com area.
2) Always provide an unsubscribe feature in your site and an unsubscribe link in your mails. When someone in your list files a request to be unsubscribed, always take that request seriously. If you don’t take them off your list and keep sending them your e-mails, you are now sending them spam mail.
When you are reported as a spammer, you and your business can get into a lot of trouble. You can be reported to the authorities and maybe blacklisted by many internet service providers. You will lose a lot of subscribers this way and many more in potential subscribers.
3) Do not provide pornographic or shocking and disturbing content in your newsletters. It is hard to decipher the age of the recipient and many complaints may stem from these. Controversial issues also are to be avoided to not be branded by your subscribers. Stick to the nature of your site and business.
Always remember these tips in this article so that you can have a healthy relationship with your subscribers as well as be kept within the boundaries of what is allowed in sending mails to an opt-in list.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
Aside from that, you also want to avoid any problems with the law and your internet service provider or ISP. There are now many laws and rules that are applied to help protect the privacy of the internet users from spamming and unwanted mails. With the popularity of the electronic mail as a medium for marketing because of the low cost, many company’s have seized the opportunity and have flooded many people’s e-mail accounts with promotional mail.
But, with an opt-in list, you avoid this annoyance because people subscribe to the list; they want to receive the newsletters and promotional materials. They have consented to being on the list by subscribing themselves, just don’t forget to put an unsubscribe feature everytime in your opt-in list so that you avoid any confusion. There may be times when an email account was provided when the real owner didn’t want to subscribe.
It is essential that you keep your list clean and manageable. Arrange it by using the many tools and technologies available for your opt-in list. Do not worry; your investment in this marketing strategy is well worth it with all the coverage you will get which will likely be converted into sales then to profit.
Keep yourself and your business out of trouble and potential run-ins with the law and the internet service providers. Keep your operation legit and clean. Your reputation as a legitimate businessman and a legitimate site depends on your being a straight and true marketing strategist. As a tip, here are three things to avoid when emailing your list.
1) Take notice of your unsuccessful sends. These are the e-mails that bounce. Bounced emails, also known as undeliverable messages, are those messages that, for whatever reason, were not successfully received by the intended recipient.
There are bounces that happen or occur because the server was busy at that time but can still be delivered in another time. There are also bounces because the inbox of the recipient is full at that time. There are those bounce messages that are simply undeliverable ever. The reason for this is that it may be an invalid email address, a misspelled email address, or an email address that was abandoned and erased already.
Manage your list by putting markings on those that bounce. Erase an email account from your list so that you have an accurate statistics and records as to how many are actually receiving your mail. You may also want to check the spellings of your email addresses in your list. One common mistake is when an N instead of an M is placed in the .com area.
2) Always provide an unsubscribe feature in your site and an unsubscribe link in your mails. When someone in your list files a request to be unsubscribed, always take that request seriously. If you don’t take them off your list and keep sending them your e-mails, you are now sending them spam mail.
When you are reported as a spammer, you and your business can get into a lot of trouble. You can be reported to the authorities and maybe blacklisted by many internet service providers. You will lose a lot of subscribers this way and many more in potential subscribers.
3) Do not provide pornographic or shocking and disturbing content in your newsletters. It is hard to decipher the age of the recipient and many complaints may stem from these. Controversial issues also are to be avoided to not be branded by your subscribers. Stick to the nature of your site and business.
Always remember these tips in this article so that you can have a healthy relationship with your subscribers as well as be kept within the boundaries of what is allowed in sending mails to an opt-in list.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
How To Grab Your Readers Attention With Your Subject
The race for supremacy in the internet based businesses has been really heating up and many sites have been put up to help others to get ahead for a small fee. But there are also ways in which you don’t have to pay so much to make yourself a good list of loyal followers. Having a satisfied web traffic and visitors allows you to put up a foundation wherein you can build an opt-in list and make it grow from there.
An opt-in list allows you to provide newsletters to your subscribers with their consent. When people sign up, they know that they will be receiving updates and news from your site and the industry your represent via an e-mail. But that doesn’t mean that all of those who subscribe read them at all. Many lists have been built due to an attachment with free software or for a promotional discount and such. Some are not really interested in receiving e-mails from companies and just treat them as waste of cyberspace and delete or trash them without so mush as opening the e-mail and scanning them.
You can change all that. While forwarding an email message is relatively after producing your newsletter. Getting people to open them is not as easy. You don’t want to waste all the time and effort used in making the newsletters, you want people to read them and have their interests piqued. Interested enough to go to your website and look around and most especially purchased and acquire your products or services.
One of the numerous ways you can tempt or persuade your subscriber is by providing a well thought out and well written subject. The subject of an email is what is often referred to when a person or a recipient of an email decides whether he or she wants to open or read an e-mail. The subject could easily be regarded as one of the most important aspect of your promotional e-mail.
Your subject must be short and concise. They should provide a summary for the content of the e-mail so that the recipient will have basic knowledge of the content. This is really vital in grabbing the attention of your readers and subscribers. You want your subject to instantly grab the attention of your subscriber and get them to be intrigued to open up your mail. Remember, it is not necessarily true that a subscriber opens up subscribed mails.
A good subject must always be tickling the curiosity of your recipient. It must literally force the recipient to open the mail. A certain emotion must be ignited and get them to open the mail. It is essential to use specific words to get the reaction you need. Keep in mind that the recipient or subscribers spends only a few seconds looking over each subject of the e-mails he receives. You must grab your reader’s attention right away.
There are many forms you can use for your subject. You can provide a subject that says your e-mail contains content that teaches them tips and methods on certain topics. An example of this is using keywords and keyword phrases such as, “How to” , “tips”, “Guides to”, Methods in and others like that.
You can also put your subject in a question form. These may include questions like, “Are you sick and tired of your job?” Or “Is your boss always on your case?” Try to stay on the topic that pertains to your site so that you’ll know that your subscribers have signed up because they are interested in that topic. This form of subject is very effective because they reach out to your recipients emotions. When they have read the question on your subject, their mind starts answering the question already.
You can also use a subject that commands your reader. Statements such as “Act now and get this once in a lifetime opportunity”, or “Double, triple and even quadruple what you are earning in one year”. This type of subject deals with the benefits your company provides with your product and services.
You may also use breaking news as your subject to intrigue your subscriber. For example, if you deal with car engine parts you can write in your subject, “Announcing the new engine that uses no gasoline, It runs on water”. This creates curiosity with the reader and will lead them to open the mail and read on.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
An opt-in list allows you to provide newsletters to your subscribers with their consent. When people sign up, they know that they will be receiving updates and news from your site and the industry your represent via an e-mail. But that doesn’t mean that all of those who subscribe read them at all. Many lists have been built due to an attachment with free software or for a promotional discount and such. Some are not really interested in receiving e-mails from companies and just treat them as waste of cyberspace and delete or trash them without so mush as opening the e-mail and scanning them.
You can change all that. While forwarding an email message is relatively after producing your newsletter. Getting people to open them is not as easy. You don’t want to waste all the time and effort used in making the newsletters, you want people to read them and have their interests piqued. Interested enough to go to your website and look around and most especially purchased and acquire your products or services.
One of the numerous ways you can tempt or persuade your subscriber is by providing a well thought out and well written subject. The subject of an email is what is often referred to when a person or a recipient of an email decides whether he or she wants to open or read an e-mail. The subject could easily be regarded as one of the most important aspect of your promotional e-mail.
Your subject must be short and concise. They should provide a summary for the content of the e-mail so that the recipient will have basic knowledge of the content. This is really vital in grabbing the attention of your readers and subscribers. You want your subject to instantly grab the attention of your subscriber and get them to be intrigued to open up your mail. Remember, it is not necessarily true that a subscriber opens up subscribed mails.
A good subject must always be tickling the curiosity of your recipient. It must literally force the recipient to open the mail. A certain emotion must be ignited and get them to open the mail. It is essential to use specific words to get the reaction you need. Keep in mind that the recipient or subscribers spends only a few seconds looking over each subject of the e-mails he receives. You must grab your reader’s attention right away.
There are many forms you can use for your subject. You can provide a subject that says your e-mail contains content that teaches them tips and methods on certain topics. An example of this is using keywords and keyword phrases such as, “How to” , “tips”, “Guides to”, Methods in and others like that.
You can also put your subject in a question form. These may include questions like, “Are you sick and tired of your job?” Or “Is your boss always on your case?” Try to stay on the topic that pertains to your site so that you’ll know that your subscribers have signed up because they are interested in that topic. This form of subject is very effective because they reach out to your recipients emotions. When they have read the question on your subject, their mind starts answering the question already.
You can also use a subject that commands your reader. Statements such as “Act now and get this once in a lifetime opportunity”, or “Double, triple and even quadruple what you are earning in one year”. This type of subject deals with the benefits your company provides with your product and services.
You may also use breaking news as your subject to intrigue your subscriber. For example, if you deal with car engine parts you can write in your subject, “Announcing the new engine that uses no gasoline, It runs on water”. This creates curiosity with the reader and will lead them to open the mail and read on.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
How To Get Your Subscribers Begging For More
Just as an experiment, a friend of mine subscribe to ten different opt-in e-mail marketing lists to see which ones are effective. Many websites and online businesses have resorted to sending promotional materials to people who have subscribed to them in an effort to boost their sales or traffic. Opt-in email marketing sends newsletters, catalogs updates and many more promotional materials to website visitors who have agreed to be updated whether monthly, weekly or semiannually.
Through e-mail, an internet user that is on the list will receive their updates through email. If a promotional material piques their interest they will go to the site to learn more or to purchase outright. For the website operators or owners, this is a chance to remind their list of their existence and parlor their wares. With the numerous sites in the internet that offers the same products or services in one way or the other, the competition can get pretty tight and it is easy to be forgotten.
Back to my experimenting friend, he tried to find out which opt-in marketing strategies grabbed a person into begging for more. Some would send in very simple fashion, some would very outlandish while there are some that would just lie in between. The differences could easily be noticed and some have gotten the idea of an effective opt-in marketing strategy. He dubbed them effective because he felt like he just couldn’t wait to go their site and learn more, the more persuasive ones even got him halfway to reaching for his wallet and to his credit card before he realized this was only for an experiment.
Many companies and site present their promotional materials in a wide variety of concepts. Each has their own distinctive style and designs, but more than the outline and the presentation, the content and the articles are what keeps the attention of your potential customer locked on to your opt-in marketing medium. Creativity is the key here.
From talking to many satisfied opt-in list subscribers and forums, I have learned of what is essential in opt-in marketing and what makes the subscribers begging for more instead of lining up to unsubscribe.
Keep your promotional materials light, creative and original. Many people are stressed out as it is. Getting a stuffy business proposal rather than a light hearted e-mail may just agitate them more. A warm friendly smile or banter is always more welcome than a serious business meeting or proposal. While you do want your customers to take you and your products and services seriously, you also want to show them that you know how to have fun.
Splash some color in your emails as well as provide some photos and articles that can be related to you but show good news or good light hearted images as well. Provide a newsletter or promotional materials that will keep them in a light mood. Make your materials eye catching and grabbing that they wont be able to take their eyes of them. Pique their interests.
Have good content and article, even if it means investing in an experienced and professional copy writer to write them for you. An effective copy writer should be able to build trust between you and your customers. They should be able to establish your credibility in what they write. It must be informative but not too stuffy. Let go of the professional jargons and “talk“to your recipients.
A good article and content should be able to outline the benefits of your product and services and why they need what you are offering. But do not look to be overeager and too persuasive. It should be able to entertain as well as lead them to buying from you.
Your promotional materials should be clear. Don’t leave people guessing. You should lead them to you and not vice versa. Explain to them what they need to do in a manner that won’t be confusing. Try to anticipate also what your target client needs. Do your research and information gathering, many sites will be able to help you with that.
Provide clear and crisp images of what you are offering. If the people know what you have for them, they are more likely to beg for more. For example, if you are selling a car, provide them photos but only enough to encourage them to go to your site for more.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
Through e-mail, an internet user that is on the list will receive their updates through email. If a promotional material piques their interest they will go to the site to learn more or to purchase outright. For the website operators or owners, this is a chance to remind their list of their existence and parlor their wares. With the numerous sites in the internet that offers the same products or services in one way or the other, the competition can get pretty tight and it is easy to be forgotten.
Back to my experimenting friend, he tried to find out which opt-in marketing strategies grabbed a person into begging for more. Some would send in very simple fashion, some would very outlandish while there are some that would just lie in between. The differences could easily be noticed and some have gotten the idea of an effective opt-in marketing strategy. He dubbed them effective because he felt like he just couldn’t wait to go their site and learn more, the more persuasive ones even got him halfway to reaching for his wallet and to his credit card before he realized this was only for an experiment.
Many companies and site present their promotional materials in a wide variety of concepts. Each has their own distinctive style and designs, but more than the outline and the presentation, the content and the articles are what keeps the attention of your potential customer locked on to your opt-in marketing medium. Creativity is the key here.
From talking to many satisfied opt-in list subscribers and forums, I have learned of what is essential in opt-in marketing and what makes the subscribers begging for more instead of lining up to unsubscribe.
Keep your promotional materials light, creative and original. Many people are stressed out as it is. Getting a stuffy business proposal rather than a light hearted e-mail may just agitate them more. A warm friendly smile or banter is always more welcome than a serious business meeting or proposal. While you do want your customers to take you and your products and services seriously, you also want to show them that you know how to have fun.
Splash some color in your emails as well as provide some photos and articles that can be related to you but show good news or good light hearted images as well. Provide a newsletter or promotional materials that will keep them in a light mood. Make your materials eye catching and grabbing that they wont be able to take their eyes of them. Pique their interests.
Have good content and article, even if it means investing in an experienced and professional copy writer to write them for you. An effective copy writer should be able to build trust between you and your customers. They should be able to establish your credibility in what they write. It must be informative but not too stuffy. Let go of the professional jargons and “talk“to your recipients.
A good article and content should be able to outline the benefits of your product and services and why they need what you are offering. But do not look to be overeager and too persuasive. It should be able to entertain as well as lead them to buying from you.
Your promotional materials should be clear. Don’t leave people guessing. You should lead them to you and not vice versa. Explain to them what they need to do in a manner that won’t be confusing. Try to anticipate also what your target client needs. Do your research and information gathering, many sites will be able to help you with that.
Provide clear and crisp images of what you are offering. If the people know what you have for them, they are more likely to beg for more. For example, if you are selling a car, provide them photos but only enough to encourage them to go to your site for more.
Until next time
Your Friend, Hector Jayat
Infopreneur
www.hectorjayat.com
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